The Tasty Yolk rebrand

The Tasty Yolk, which started out as a breakfast burrito food truck back in 2016 has expanded to what is now THE place to get the best burritos, sandwiches, snacks, and more. Their team and social media presence are what helped build their customer base. I decided to attempt to rebrand their existing identity as I noticed there are some aspects of their brand that can be improved and added to. I used Adobe Illustrator, Photoshop, Lightroom, Procreate, and Figma to design and display everything together.

I created a potential advertisment for the Tasty Yolk using all of the assets I designed.

Music: 40oz by Polyphia

The Tasty Yolk’s existing identity + aspects I chose to work on.

My redesigned brand identity for the Tasty Yolk.

Main Menu

Tacos & Arepas Menu

Storefront Specials Menu

Design to use on burrito wraps and containers for sandwiches, burgers, fries, and more.

Tasty Yolk stickers, mugs, and disposable coffee cups.

Shirts, hats, and keychain attachments.

Redesigned website prototype in Figma.

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